Internet Marketing (OR 'HOW PEOPLE FIND YOU')
The old saying "if you build it, they will come" has never been less true than in
its application to the Internet. It has been estimated that there are over
180 million web sites "out there". You need to ensure yours can be easily
found by your potential customers.
Internet marketing is the solution to this problem. It is often wrongly thought of as just Search Engine Optimisation, but
it is actually considerably more than that.
Internet Marketing describes any activity related to promoting your website.
Often this involves making the site rank highly in Search Engine results, but it
can also cover activities such as Pay Per Click advertising, marketing via Social
Networks, building a community around your website, or establishing relationships
with other websites for links or banner advertising.
Ultimately, any activity that focuses on bringing more visitors to your site is Internet
Marketing, and more visitors means more success.
mtstudios have an established record with marketing websites, managing Pay Per Click
campaigns and Search Engine Optimisation. On a weekly or monthly basis we will review
the performance of our marketing activities, report to the sites owner and adjust
our strategies for long term gain.
We are Google Qualified in the use of Internet Analytics, which is the only way to truly
measure how well your website is doing. Expertly interpreted data tells us where your customers come from,
how they behave on your site, which are your worst performing pages, which keywords work well for you - and
which are a drain on your resources. This is all summarised regularly in plain-English so that you can focus
your efforts in the areas most likely to improve your website.
Whatever your budget we can put together an Internet Marketing campaign with you
- call us on the number below, or use the contact form,
for a free, informal chat about your needs and what we could do for you.
Search Engine Optimisation
Search Engine Optimisation (SEO) is often a large part of any Internet Marketing
campaign. SEO describes the process of creating, or modifying, the pages of your
website so that you are found in a good position on the major Search Engines.
We know how to optimise your site for a good position. We
understand the importance of ethical SEO, so we understand, and avoid, the techniques
that may get your site banned from the search engines. We won't guarantee you position
one on Google (and we urge you to avoid anyone that does), but we will work hard
for you, creating a long term strategy that will give you good positions that last.
Whether you need advice, SEO friendly pages written, a link strategy, or even a site
restructuring to make it more readable by the Search Engines - we can help. Some of our
search engine results speak for themselves (figures accurate as of June 2010):
-
Sandwich Open.co.uk
Position 1 for "rent for Sandwich Open", 2,000 visitors per month *
-
Skiing The Alps.co.uk
Position 1 for "alps skiing",
Top 10 for "alps snow reports",
Position 1 for "driving to the alps", 30,000 visitors per month *
-
The Accommodation Shop.com
Top 3 Position for "rent in Dover", 3,000 visitors per month *
-
Loving Fabrics.com
Position 1 for "toile de jouy", 12,000 visitors per month *
-
Balloon Adventure Flights.com
Position 1 for "balloon rides Nottingham", 1,000 visitors per month *
-
Villas In Ibiza.com
Position 1 for "villas in ibiza",
Top 3 for "ibiza villas", 15,000 visitors per month *
-
PCValet.co.uk
Top 3 for many Imak Product related searches, 3,000 visitors per month *
Together, mtstudios websites attract over 1 million page views a month!
Whatever your budget we can advise, control or create the site you need to be found
easily on the Search Engines - call us on the number below, or
use the contact form, for a free, informal chat about your needs
and what we could do for you.
* Why just Google? Google now
accounts for 88% of all searches,
consequently our work focuses on Google results.
Other search engines will tend to have quite similar results as they use broadly
similar methods to determine position. If your SEO Consultant isn't talking about
Google, they are only telling you half the story.